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How to Hire a Salesperson Successfully
Tired Of Wasting Time And Money On Salespeople Who Can’t Sell?
Distraught At Having To Let Yet Another Big Hope Go?
I know how you feel. I’ve been there, hundreds of times! But finally I developed some no-nonsense ways to hire really good salespeople and hang on to them for more than 5 years!
My name is Keith Wymer. I’ve been running my own businesses for over 20 years and I learned early on that if your salespeople don’t sell, you don’t eat – simple as that!
The problem in the early days was that I would hire somebody who seemed great but within 3 months it was clear that they just couldn’t cut it and then I’d have the stress of having to fire them, which is always gut-wrenching. So I read everything I could about interviewing people and developing their skills and all the rest of the techniques used by blue chip organisations, but I still couldn’t get it right.
And all the time it was strangling my business. In all fairness, I don’t think the blue chips’ techniques would have helped me much, as my situation seemed so different from theirs.
For example, there was the very expensive guy who came to us from a competitor, picked up his company car on his first day and drove off into the distance, never to be seen again. And the one who went mini-cabbing in his company car at night. And there have been several really nice people with lots of experience who just couldn’t seem to bring in the sales when they joined me. But it doesn’t have to be that way! Gradually, over the years, I developed a range of methods and styles that have helped me to build a number of £1M turnover businesses through the efforts of my team of high-performing, loyal salespeople, some of whom have been with me for 5 years or more!
And I can help you do the same, through my mini-book“How To Hire A Salesperson Successfully And What To Do When It Doesn’t Work Out.” It’s a book packed with real-life advice about planning ahead to hire successfully; whether to use a recruitment agency or hire someone you know; how to hold worthwhile interviews; how to induct a new salesperson into the company; when to call it quits and start again.
I’ve written my book in a real “shoot from the lip” style, where you can dip in and out and use the parts that are right for you. You don’t have to agree with my ideas and some of them may annoy you. But they’ve worked for me and I’ll keep on using them to ensure my businesses hire top producing salespeople.
Maybe you’ll like some of my beliefs, such as what I think about salespeople and lead generation – maybe you won’t!
Or whether closers and account managers can be one and the same person.
Maybe you’ll disagree with me about how much time it takes to hire someone really good but then again, you might like my ideas on when a relationship isn’t going to work out and what to do about it.
Only £5.99 + P&P
At first I thought about releasing “How To Hire A Salesperson And What To Do When It Doesn’t Work Out” as an e-book, but I think this vexatious subject deserves better than that, so it’s only available in hard copy as part of the “Books Mean Business” series.
It’s a short and easy to read mini-book and is available now at very low cost!
For just £5.99 + P&P, you can start learning how to find the right salespeople for your business, how to build a meaningful salary and commission structure, how to take references that count and when to let your new salesperson loose on the market, alone!
You’ll develop your recruitment confidence and stop having sleepless nights about How To Hire A Salesperson Successfully And What To Do When It Doesn’t Work Out.
Essentially, my book was written so that next time you hire a salesman or saleswoman, you'll get it right, filling your vacancies with with loyal people who are really looking for long term sales careers.
I'll confirm where you can find a salesperson (the place is obvious, it's the planning that lets most of us down), what you should be looking for in terms of behaviour and personality and how long to wait to fire someone if you think it's not working out.
Ii've tried to stuff the book with real, practical advice which I have applied in my own businesses and to others. For instance, Vipul Dave, Managing Director of Motoring Legends says:
"When I was taking on a salesperson, you're not sure how much to pay them, whether it would work, whether you'll just end up paying for no results, and you're just not quite sure what to do. I was introduced to Keith Wymer through a trusted contact and I am so glad that we met. His advice has fundamentally changed my whole outlook on recruitment and management of our sales staff."
And Martyn Sloman, Managing Director Of Hotlines Training adds: "By following Keith's recommendations we've appointed several new people of good quality who have performed so well that they've helped raise the game of some of our existing team members!"
Posted on Wednesday 19th January 2011
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